Melissa Molinaro
PROJECT
Melissa Molinaro is a dancer, actress, influencer, workout fiend, wife and mom. It’s a lot to balance, but she embraces it all with a bold, boss-bitch energy and always stays true to herself. She turned her fitness obsession into her own business, Move by Melissa, but her brand is so much more than that. Everything she shares and creates is an unapologetic reflection of herself—she’s all about promoting a healthy lifestyle, quality time with fam and spreading the badass girl power vibes.
CATEGORY
Branding, Influencer Work
CLIENT
Entrepreneur and lifestyle personality, Melissa Molinaro
Logo Suite
Melissa’s logo and submarks are rooted in a vintage-editorial vibe with a touch of feminine flair. Balanced, clean lines and subtle layering juxtaposes the soft and strong elements for a look that’s both girly and unapologetically bold—just like Melissa.
Mood
A bold and bossy vibe meets vintage femininity, with mixes of strong typography and eye-catching colors accenting the retro neutrals. Layered framing details and subtle textures create a feel that’s inspired by ‘90s glam but still classically timeless, with a hint of modern edge.
Sample
From Instagram Stories to feed posts and blog banners, these mock designs demonstrated the branding’s versatility across a range of content needs and platforms.
