Client
LoveShackFancy
Email Marketing Design
Art Creation
Social Media Graphics
about
LSF was founded by Creative Director Rebecca Hessel Cohen while immersed in an editorial fashion career. After designing the ideal bridesmaids' dresses for her fairy-tale wedding, LoveShackFancy quickly evolved into a collection of fanciful silk dresses. Born and raised in Manhattan and a lover of vintage, LoveShackFancy is an extension of Rebecca’s world, rooted in travel and forever inspired by her mother — the original LoveShack muse. Since its inception in 2013, LSF has gained a dedicated following and garnered international appeal. Sold at top boutiques around the world, online, and newly opened Sag Harbor flagship store — the epitome of the LoveShackFancy world come to life.
We worked closely with LSF to support their marketing team with custom designs for their email campaigns.
Website
Inspired by vintage finds, LSF is rich in detail, flattering silhouettes, soft hues, and intricate lace, with an emphasis on whimsical hand-dyed fabrics and enchanting vintage-inspired romantic floral prints. That inspiration carries through to their email marketing in the form of dynamic layouts, impactful photographer, and an emphasis on their feminine floral prints.
